The Trade Union in Telecommunications is a social-professional organization created in 1990 with the purpose of representing employees from the telecommunications field.
It protects the rights and promotes the interests of its members regarding wage rights and work conditions, also giving them access to benefits from various fields of activity.
In the marketing strategy for the Trade Union in Telecommunications we proposed the reconstruction of the site starting from its two main needs:
Giving members access to an updated section of the benefits and advantages resulting from adhering to the union, as well as the possibility to fill a standard adhesion form online;
Increasing the union members’ community.
Having an impressive number of members of all ages in our portfolio, we chose a design responsive version, reachable on every device. We thus made sure that users can find details at any moment on the benefits they have as SL-TC members and how they can use them.